KEEN

Founded in Portland, Oregon in 2003, this outdoor footwear brand pioneered the "hybrid footwear" category by merging sandals and shoes, function and fashion. Born from the question of whether a sandal could protect the toes, its debut model Newport became a global hit and sparked an entirely new genre. Committed to reducing environmental impact, the brand operates across outdoor, lifestyle, and work segments, and has earned broad popularity in Japan beyond the outdoors, embraced by street and fashion culture alike.