kallyu

A womenswear brand by Chinese-born designer Kayuu Zhou, who studied at Bunka Fashion Graduate University before also pursuing a modeling career. Influenced by Japanese labels such as COMME des GARÇONS, she launched the brand in Japan for the Autumn/Winter 2025 season. Derived from the phrase "Call you," the brand name reflects a philosophy that treats clothing as a means of perceiving the world, with designs that balance a cool aesthetic with playful details and functional beauty.