Betty Boop™ × KAMIYA

Infusing a unique “New Vintage” aesthetic into an icon loved across generations.

BETTY BOOP™, born in the 1930s, has long been cherished as a symbol of American culture. We’ve combined her distinctive graphics and free-spirited personality with KAMIYA’s signature “New Vintage” style.
Building on BETTY BOOP™’s vintage vibe, KAMIYA has incorporated its proprietary processing techniques and original fabrics to create T-shirts with a weathered look, as if they’ve stood the test of time, and pullover sweatshirts with a unique character reminiscent of deadstock.
This collaboration offers a fresh interpretation of American culture, born from the intersection of BETTY BOOP™’s timeless appeal and KAMIYA’s distinctive aesthetic.