AMOMENTO

Founded in 2016 by designer Lee Mee-Kung, this Seoul-based brand focuses on quiet beauty and minimalist design, emphasizing structured silhouettes and high-quality materials. It avoids excessive decoration, favoring balanced compositions, thoughtful use of negative space, and nuanced color palettes. The brand offers sophisticated, wearable clothing that seamlessly integrates into everyday life.

The Spring/Summer 2026 collection views the traditional Japanese café “kissaten” from an outsider’s perspective, expressing the nostalgia of a space where Japanese and Western sensibilities coexist, and drawing inspiration from its slow rhythm of time as well as the movements of people and the objects on the table.